The Marketplace Guru is an E-Commerce Marketplace Agency and Accelerator dedicated to driving global growth for brands. We help brands scale internationally by integrating them into our cross-border fulfillment network and executing strategic marketing campaigns across multiple global marketplaces. We help brands grow, globally.
Our Services Include:
- Channel onboarding/Marketplace onboarding
- PPC Management
- SEO and Listing Optimization
- Content creation and creative optimization
- Storefront management
- Brand Strategy
- Inventory Forecasting
- Fulfillment and Shipping
- Brand Hygiene
- Data insights analysis
- Ensuring compliance for global markets
About the Role:
The PPC Specialist at The Marketplace Guru is responsible for managing and optimizing Pay-Per-Click (PPC) advertising strategies for clients, ensuring account growth, and maintaining key performance indicators (KPIs). This role requires expertise in auditing, campaign management, keyword analysis, and cross-functional collaboration to resolve advertising challenges effectively.
Key Responsibilities:
Account Auditing & Issue Resolution:
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Prioritize "Emergency" audits to identify and resolve issues in problematic accounts.
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Collaborate with other directors and team members to find solutions to advertising challenges.
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Conduct Account Audits to determine the Problem Statements for Potential Clients.
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Actively communicate with peers, managers, and clients to ensure timely task and project completion.
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Provide transparent reports, notes, and summaries of audit findings and campaign performance.
PPC Account Management:
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Own and manage the growth of 6-8 PPC accounts for The Marketplace Guru’s clients.
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Develop, implement, and maintain client-identified KPIs.
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Oversee full advertising account actions, including ad segmentation, budget setting, and performance optimization.
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Verify ad segmentation, reduce wasted ad spend & reduce ACOS.
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Set up ads for new accounts, ensuring pro
📌 PPC Specialist (Jaipur)
🏢 The Marketplace Guru
📍 Jaipur
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