Role Summary:
The Partner & Alliance Manager will be responsible for building, scaling, and managing strategic partnerships across IT services, digital marketing, and SaaS product lines.
This role will drive revenue growth through channel partnerships, enterprise alliances, fintech/digital ecosystem tie-ups, and technology collaborations in India and international markets (APAC/EMEA).

*The ideal candidate should have solid experience in:
SaaS & IT Services alliances
Strategic B2B partnerships
Channel sales & GTM collaborations
API/integration partnerships
Commercial negotiations & deal structuring

Key Responsibilities: Strategic Alliances & Partnership Development
Identify, onboard, and manage strategic technology, channel, and referral partners.
Build alliances with SaaS marketplaces, system integrators, digital agencies, fintech firms, and enterprise clients.
Develop joint Go-To-Market (GTM) strategies with partners.
Create co-selling, co-marketing, and revenue-sharing models.

Revenue Growth & Commercial Structuring
Drive partner-led revenue across all verticals.




Negotiate commercials, contracts, and SLAs.
Structure performance-based models (lead-gen, subscription, affiliate, revenue-share).
Own revenue targets from partner ecosystem.

SaaS & Technology Ecosystem Expansion
Build integration partnerships (API-based, CRM, ERP, marketing automation tools).
Collaborate with product teams to enhance ecosystem compatibility.
Drive SaaS marketplace listings and strategic tie-ups.

Digital & Affiliate Partnerships
Develop an affiliate and performance marketing partner network.
Manage campaign performance, conversion optimization & billing reconciliation.
Strengthen monetization channels through digital alliances.

Cross-Functional Collaboration
Work with Sales, Marketing, Product, and Delivery teams.
Align partnerships with the long-term digital transformation strategy.
Provide market intelligence and competitive insights.

Team Leadership (For Senior Candidates)
Lead

📌 Affiliate & Partnerships Manager (Noida)
🏢 Software Engineering Firm
📍 Noida