Job Title
Senior Analyst
Job Description
Job Summary:
To support the Research & Insights function in mining and packaging research-driven insights from first-party, social listening, intent segment as well as secondary/syndicated/ proprietary data, in addition to providing day-to-day support on process-centric activities/tasks & deliverables. The position will support the research, analysis & insights requirements from our U.S. based teams - including other vertical research, sales, and marketing teams; and will leverage omni-channel data to craft compelling insights to help generate business for the organization
Primary responsibilities:
- Provide research data insights for RFPs (in response to requests from sales teams) using various data sources such as Google Analytics/Looker, Netbase, ListenFirst, comScore, MRI-Simmons etc. to build compelling “data-driven” audience stories to support sales team efforts.
- Support the research lead/manager in the creation/update of sales/marketing collaterals including
category materials (across multiple industries like Health/Wellness, Pharma,
Finance, Food & Beverages, etc.), case
studies, audience data sheets, general presentations and custom ad-hoc projects as required by the sales/marketing
teams.
- Confidently interact with pertinent stakeholders across research, sales and marketing – to address their specific
project-related queries, with a explicit focus on delivery and client satisfaction.
- Develop and maintain strong and productive working relationships with relevant stakeholder(s) supporting research services and demonstrating keen problem-solving skills.
- Support senior team members/ in challenging ad-hoc custom research assignments and data partnerships.
Mandatory Requirements & Skills:
- MBAs (2 to 4 years’ work experience) or Bachelors (3 to 5 years’ work experience) with a background in Media/Marketing/Research (preferably worked in a market research organization or the research department of a reputed organiza
📌 Senior Analyst (Bengaluru)
🏢 People
📍 Bengaluru
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