Roles and Responsibilities:
Maintain, Manage & Execute Digital Marketing (SEO / SMO) campaigns for multiple websites to increase traffic and leads
Leverage Google Analytics and other tools to increase keyword performance and rankings.
Prepare & Provide search reports and status updates to corporate marketing and clients ,
Become a subject matter expert on digital marketing and web trends ,
To generate web content that is engaging and capable to attract the traffic on the sites.
Keyword Research, Optimization, Article Marketing, site structure, URL rewrites, social media, blogging and link building
Liaison with internal teams on campaign developments and perform keyword research and basic to advance analysis
Responsible for complete SEO / Digital Marketing process (on and off page optimization)
Analyze and help increase the website traffic and generate website traffic report
Making changes necessary to the site and implementing the plan
Experience with on page optimizations, including title tags, heading tags, meta descriptions, cross-linking,



appropriate keyword density, etc.
Requirements:
Knowledge of off-page SEO, such as link building and creating citations
Familiarity with back-links, their impact on rankings, as well as PageRank and domain authority
Acumen with technical SEO aspects such as sitemaps, semantic mark-up, canonical tags, pagination, and resolving crawl errors
Knowledgeable with Google Analytics, Google Webmaster Tools, and other related SEO reporting tools
Ability to always stay up to date with the latest trends with search engines and their ever-changing algorithms
Prior experience in B2B software/technology is a plus
Conceive, Create, and Launching Blogs on the targeted topics
Proficiency in keyword strategy building and implementation
Solid knowledge of Running Google, Bing, Yahoo search, display.
Ability to successfully manage multiple campaigns running at the same time.

📌 SEO Specialist (Gurugram)
🏢 WeAddo
📍 Gurugram