LogiNext is looking for a dynamic leader to own and scale the entire SaaS marketing team based in Mumbai, India. Associate Vice President of Marketing will be responsible for the growth of our inbound and outbound lead generation channels and end to end brand building.
You will be responsible for developing and analyzing the performance of offline and online campaigns, ensuring that all marketing material is in line with our brand identity, exponentially scale the number of enterprise leads, manage, and scale the team and pretty much everything across the board. You will be responsible to build and maintain a robust and consistent brand through a wide range of online and offline marketing channels. To be successful in this role, you should have hands-on experience with a wide range of marketing automation and analytics tools and be able to turn creative ideas into effective advertising projects. You must possess exposure to large scale SaaS based software companies or should at least be from B2B domain. You should have an ability to perform in agile,
multi-tasking and extreme execution focused work environments, which can lead you to exhibit your growth and leadership skills.
Here are some of the specific requirements for this opening and a list of responsibilities you will be carrying:
Responsibilities:
- Be a leader in working cross-functionally to drive the execution of analyst relationship plans, aligning with other areas of marketing.
- Develop and execute strategies to promote LogiNext platform in transportation, delivery, retail, CPG, food and beverage and other similar industries and generate enterprise leads.
- Build and follow the content/editorial calendar to stick to industry standard content marketing and amplification process to increase qualified audience properties like blog posts, whitepapers, eBooks, reports, webinars, infographics, videos, emails, and case studies.
- Scale social media presence across all the platforms, identify trends and insi
📌 Associate Vice President (Mumbai)
🏢 LogiNext
📍 Mumbai
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