The purpose of this role is to create solution architectures for systems and platforms ensuring all relevant options are explored for time, cost and compliance to the company’s standards, policies and practices whilst meeting the business’ requirements. The role will oversee the work of other architects and delivery of the solution for clients both internal and external, shepherding it through the relevant governance.
Job Description:
Key responsibilities:
- Lead enterprise architecture consulting engagements. Define strategic technology roadmaps aligned with business goals
- Lead technical design and implementation of CDP solutions across multiple platforms
- Drive adoption of emerging technologies (AI-driven personalization, composable architectures). Represent organization in industry forums
- Define and enforce data architecture standards, schemas, and governance models
- Oversee ingestion pipelines (batch/streaming) and ensure data quality and integrity
- Guide development teams in building reusable components and scalable integrations
- Collaborate with marketing and analytics teams to define audience strategies and activation logic
- Own the orchestration of customer journeys and personalization workflows
- Conduct code reviews, mentor engineers, and ensure adherence to best practices
- Evaluate new tools and technologies to enhance CDP capabilities
- Ensure compliance with data privacy regulations (GDPR, CCPA, etc.)
- Act as a bridge between business and technology teams to translate requirements into actionable solutions
- Troubleshoot complex issues across data flows, APIs, and activation channels
- Contribute to roadmap planning and continuous improvement of CDP infrastructure
Must have skills:
- Proven experience architecting and leading CDP implementations (AEP, Treasure Data, Zeta, Tealium, etc.)AEP (RT-CDP, AJO, CJA, Workfront), Action IQ, Braze (CDP), Telium, Zeta, Treasure Data, Growth Loop, Hi-Touch, SFDC etc..
- Solid understanding of composable
📌 Lead Technical Architect (Pune)
🏢 dentsu
📍 Pune