Overview: The Service Foods digital marketing assistant will support our digital marketing efforts across channels
with a specific focus on email marketing and automation through our Salesforce CRM and the Salesforce Account
Engagement tool. From creating email templates from scratch to in-depth reporting and ongoing data maintenance,
you’ll be our go-to for communication via email. As well as email marketing you’ll be supporting the team with the
more technical aspects of our digital channels – campaign tracking and analytics, SEO, PPC, dev support and reports.
Position Objective: By utilizing all of the technology available to you, you’ll improve the overall performance of
Service Foods’ marketing strategy and accurately report on the results of your activity. You’ll improve the way we
communicate with our customers and help execute our lead generation and loyalty strategies.
Key Responsibilities Include (but are not limited to):
1. Email Marketing
a. Create email templates using inline CSS and accurately test these to ensure a outstanding experience for
recipients in as many clients as possible.
b. Create, test and schedule one-off and recurring email marketing campaigns.
c. Ideate, setup and manage email journeys that enhance customer experience or support the broader
marketing strategy.
d. Investigate and recommend A/B testing opportunities to improve results.
e. Create and manage email prospect lists within Salesforce, ensuring our emails get send to the right
people at the right time.
f. Maintain contact data where required and recommend data improvements.
g. Create end-to-end email reports that give insight to actual campaign performance – ie. What result
were we actually trying to achieve?
h. Review and report on general email marketing metrics to help monitor list health.
2. Technical Digital Marketing
a. Support the marketing team with campaign tracking using a combination of Salesforce analytics,
Google analytics, Campaign URLs and other repo
📌 Urgent Opening For Digital Marketing Assistant (Surat)
🏢 Pleasant
📍 Surat
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