Social Media & Content Strategist
Location: Bangalore
Employment Type: Full-time
Experience: 1–2+ years
Salary: ₹45,000 – ₹50,000 per month

Role Overview

We are looking for a creative, proactive, and execution-focused Social Media & Content Strategist to build and grow Edit Lobby’s online presence across social media platforms.

The ideal candidate should understand what makes content perform, be strong at content ideation and scripting, and have the ability to turn ideas into engaging, high-performing content. You will work closely with leadership, editors, designers, and creators to build Edit Lobby’s brand, personal brands, and content ecosystem.

This is a hands-on role for someone who can think strategically, write creatively, and execute quickly.

Key Responsibilities
Develop and execute social media strategies to increase brand awareness, engagement, audience growth, and inbound leads.
Own the content strategy and content calendar across Edit Lobby’s social media platforms.
Research trends, formats, creators, and content opportunities relevant to the media,



creative, and business space.
Generate creative and unconventional content ideas for reels, short-form videos, carousels, posts, campaigns, and other formats.
Write robust scripts, hooks, captions, CTAs, and creative briefs for social media content.
Understand audience psychology and create content designed for retention, engagement, and shareability.
Work closely with editors, motion designers, and creators to turn concepts into high-quality social media content.
Creative-direct social media content and provide clear direction on storytelling, visuals, editing style, hooks, pacing, and overall execution.
Manage and maintain the social media content calendar, ensuring consistent publishing.
Develop content strategies for Edit Lobby’s brand as well as personal branding initiatives for leadership and key team members.
Identify opportunities to build thought leadership and authority through personal brandin

📌 Social Media (Bengaluru)
🏢 Edit Lobby
📍 Bengaluru