Job Description

OmnifiCX is a Commerce Intelligence Platform – built to govern, standardise, and sync master data in real time across the systems commerce businesses run on (ERP, eCommerce, marketplaces, WMS, POS). We work with commerce businesses running 3+ systems, from $5M to $500M in revenue, who are outgrowing point-to-point integrations and need a system of intelligence above the ERP. This is a hands-on, high-ownership individual contributor role reporting directly to Rahul, Co-founder of OmnifiCX, ideal for someone who wants to shape how an early-stage B2B product tells its story to the market.

You will:
Own OmnifiCX's product positioning and messaging across every buyer-facing surface – website, sales collateral, social, and content.
Build and run OmnifiCX’s social media presence and broader brand visibility from the ground up.
Own lead generation – planning and running campaigns that build a qualified pipeline for the sales team.
Work directly with Rahul and the founding team, bringing your own point of view to positioning and go-to-market decisions.




Operate as a hands-on individual contributor – executing directly rather than delegating, with scope to grow the function as OmnifiCX scales.

Roles & Responsibilities

Product Positioning & Messaging
Own and evolve OmnifiCX's positioning as a Commerce Intelligence Platform, distinct from iPaaS/integration tools – hub architecture, B2B-first design, predictable pricing, zero application-side customisations.
Translate technical differentiators into messaging that resonates with commerce businesses running fragmented systems (ERP + eCommerce + marketplace/WMS/POS).
Keep messaging consistent across website, sales collateral, social, and content as the product and competitive landscape evolve.
Build and maintain competitive positioning and objection-handling frameworks (e.g., data transport vs. data governance vs. tools like Boomi).

Social Media & Brand Presence
Own OmnifiCX's social media accounts end-to-end –

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