EM360Tech is looking for a detail-oriented Lead Generation & Quality Control Specialist to strengthen the accuracy, performance, and delivery of our content-driven campaigns. This role sits at the core of our operations, ensuring high-quality MQLs while improving campaign performance and client satisfaction.
Role Overview
You will be responsible for validating, qualifying, and managing incoming leads generated through podcasts, whitepapers, and other digital assets. You will work closely with campaign, sales, and lead generation teams to ensure every lead meets client expectations and is delivered with explicit context and accuracy.
Day-to-Day Responsibilities
Lead Quality Verification
Validate incoming MQLs from campaign engagements (podcasts, whitepapers, subscribers, CTAs)
Re-check tele-verified data for accuracy across contact details, engagement source, and intent signals
Ensure leads align with defined ICPs and campaign requirements
Identify and remove duplicate, invalid, or low-quality leads
Scoring & Qualification
Apply lead scoring criteria based on engagement, seniority, and relevance
Flag and review borderline leads to maintain high-quality standards
Prepare clean, client-ready lead lists and campaign reports with supporting context
Campaign & Client Support
Support campaign managers across onboarding, lead generation campaign setup, and campaign execution
Assist in managing the full campaign lifecycle including reporting and renewals
Work with lead generation team and vendors to ensure accurate and consistent lead flow
Help onboard new suppliers and align them with campaign requirements
Cross-Team Coordination
Collaborate with tele-verification teams to improve data accuracy and feedback loops
Partner with content and campaign teams to refine engagement strategies
Support campaign and sales teams with actionable insights on lead behaviour and intent
Reporting & Insights
Track and report on lead qu
📌 Lead Generation (India)
🏢 EM360Tech
📍 India
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