Interested candidates can share their updated resume on
[email protected]
Job Title:
Associate Manager – Site Merchandising (ae.igp.com)
Reports To
Senior Manager - D2C Growth, Merchandising & Analytics
Direct Reports
1 Executive - Site Merchandising
Role Overview
We're looking for a detail-oriented, data-driven Site Merchandising Manager to own website merchandising and performance optimization for ae.igp.com, with UAE/international market exposure highly preferred. This role is responsible for keeping homepage, category, landing, PLP, and PDP accurate, visually consistent, and optimized for conversion, while also managing an executive who handles day-to-day execution. The ideal candidate can operate at two levels: setting the merchandising strategy and prioritization, and ensuring flawless execution through their direct report. They work closely with design, category, tech, and marketing teams, and are comfortable being the point of accountability for site health and conversion performance on ae.igp.com.
Key Responsibilities
1. Website & Merchandising Management
Own merchandising across category pages, landing pages, PLPs, PDPs, homepage, and campaign pages.
Ensure products, banners, and creatives are accurately live and updated on schedule.
Monitor product availability daily; flag and resolve out-of-stock or inactive listings promptly.
Maintain visual consistency and a smooth user experience across the site.
2. Creative & Banner Performance
Manage placement and rotation of homepage and category-page creatives/banners.
Track creative performance (CTR, placement effectiveness, engagement) and recommend optimizations based on the data.
3. Page Performance Monitoring
Monitor page-level KPIs - CTR, conversion rate, exit rate, bounce rate, and traffic trends.
Identify underperforming pages, diagnose likely causes, and propose corrective actions.
4. SKU-Level Performance Tracking
Track SKU-level CTR, conversion rate, sales, revenue contribution, and avai
📌 Ecommerce Merchandiser (Mumbai)
🏢 Join Ventures
📍 Mumbai