Designation: Marketing Head
Reports to: CEO
Employment Type: Full Time
Location: Kaithappoyil, Kozhikode, Kerala

About AIMER Business School
At AIMER Business School, we are committed to redefining management education through innovation, experiential learning, industry integration, and learner-centric pedagogy. We aim to develop future-ready business leaders by combining academic excellence with real-world exposure.

Role Overview
The Marketing Head will lead the institution’s overall marketing strategy and brand development initiatives, driving student admissions, brand visibility, and institutional growth across various marketing channels. The role requires expertise in strategic marketing, branding, campaign planning, market outreach, partnerships, and stakeholder engagement, combined with the ability to coordinate marketing initiatives that support the institution’s long-term objectives. The ideal candidate should be passionate about education marketing, brand growth, innovation,



and building impactful marketing initiatives that strengthen AIMER Business School’s presence in the market.

Key Responsibilities
1.Marketing Strategy and Brand Development
• Develop and execute comprehensive marketing strategies aligned with institutional goals.
• Strengthen the AIMER Business School brand across online and offline marketing channels.
• Identify market opportunities, competitor positioning, and audience insights to drive growth.
• Plan institutional marketing campaigns and ensure consistency in brand communication across all initiatives.

2.Admissions and Growth Support
• Collaborate closely with the Admissions and Corporate Relations teams to support student recruitment initiatives.
• Develop outreach and engagement strategies that contribute to admissions growth.
• Plan and support seminars, webinars, education fairs, school and college outreach programs, and institutional events.
• Monitor campaign effectiveness, lead quality, and enrollment trends to improve mar

📌 Head of Marketing (Kozhikode)
🏢 AIMER Business School
📍 Kozhikode