13 Aug
|
DC Consultants
|
Navi Mumbai
13 Aug
DC Consultants
Navi Mumbai
Job Description:
We are having an urgent opening for the position of Chief Marketing Officer for a reputed Real Estate Company at CBD Belapur location.
Role Objective The Chief Marketing Officer will play a strategic leadership role in shaping Company's marketing vision, brand direction, and growth roadmap across India. The incumbent will be responsible for driving brand equity, marketing innovation, and large-scale customer acquisition through an integrated mix of digital, offline, and partnership-led initiatives. This role requires a dynamic leader with deep experience in real estate or similar high-value, project-based industries who can seamlessly balance strategic brand building with tactical execution, ensuring the marketing organization evolves into a data-driven, high-impact growth engine.
Key Responsibilities
1. Strategic Brand Leadership
- Define and implement the long-term brand architecture, communication strategy, and positioning to strengthen Company's visibility in the Indian real estate ecosystem.
- Build a strong national identity that resonates with developers,
channel partners, and home buyers through cohesive storytelling and consistent visual and verbal identity.
- Lead end-to-end project launch strategies for marquee real estate developments across key metros and emerging markets.
- Ensure all brand communication reflects the company’s growth aspirations, innovation focus, and customer-centric ethos.
2. Marketing Strategy & Planning
- Design and oversee annual marketing plans covering brand, digital, on-ground activations, and strategic partnerships.
- Align marketing goals with business objectives such as developer partnerships, sales enablement, and market penetration.
- Develop a strong performance measurement framework using KPIs such as brand recall, campaign ROI, lead quality, and cost efficiency.
- Partner with leadership on pricing, customer insights, and go-to-market initiatives for recent service lines.
3. Integrated Campaign Manage
📌 Chief Marketing Officer (Navi Mumbai)
🏢 DC Consultants
📍 Navi Mumbai