Job Description

Google Channel Manager / Performance Marketing Lead

We are building a disciplined ecommerce growth engine where channel performance, funnel conversion, measurement quality, agency execution, and weekly spend decisions all connect back to profitable acquisition.

Role mandate: own Google day-to-day, translate channel signal into team decisions, and help the growth function decide where the next dollar should go.

About The Role

We are hiring a Google Channel Manager to own Google as a core acquisition channel while helping the broader growth team understand what Google is telling us about demand, signal quality, funnel performance, creative, offer, and budget posture.

This is a hands-on channel role, but it is not a siloed media-buying role. The right person will manage the day-to[1]day inside Google while also operating as part of the weekly growth system: reading signal, setting posture, executing tests, capturing learnings, and helping the team decide where the next dollar should go.

What You'll Own

You will own Google Ads performance across Search,



Performance Max, Shopping, YouTube, Display, and related surfaces where applicable. That includes campaign structure, budget pacing, conversion signal, CAC / CPA performance, query quality, test design, and weekly recommendations.

Your responsibility does not stop at the Google account. You will help the organization understand what Google performance means for the broader business:

• Is the channel working, or is the funnel blocking it

• Is spend constrained by signal, CAC, creative, offer, or conversion rate

• Are we scaling profitable demand, or just feeding the platform

• What should CRO, creative, data, lifecycle, agency partners, and leadership do next

What Success Looks Like

First 30 days

• Audit the Google account, conversion setup, campaign structure, budget posture, and signal quality.

• Identify immediate waste, structural issues, and the first decisions needed to stabilize the

📌 Google Channel Manager(Google Ads) (Hyderabad)
🏢 Softobiz
📍 Hyderabad