Company Overview Company Name Tenx Business Consulting Brand Name CleanCo Sector FMCG Location A 1122 Tower T3 NX One Techzone 4 Greater Noida West 201301 U P India Job Title Brand Manager - FMCG Job Summary CleanCo a fast-growing FMCG brand under Tenx Business Consulting is looking for a passionate and strategic Brand Manager to lead brand-building initiatives and drive consumer engagement The ideal candidate will have 4-6 years of experience in FMCG brand management a solid understanding of consumer behavior and proven experience in launching and managing marketing campaigns This role requires close collaboration with sales design R D and external agencies to grow CleanCo s brand presence in the market Key Responsibilities o Develop and execute brand strategies to strengthen CleanCo s market presence in the FMCG sector o Plan and implement 360 marketing campaigns including ATL BTL digital and influencer marketing o Oversee packaging design brand messaging and product positioning in coordination with internal and external teams o Conduct regular market research and analyze consumer trends market share and competitor activity o Monitor brand performance through KPIs such as market penetration sales uplift and customer feedback o Lead product launches and rebranding initiatives in collaboration with sales R D and production teams o Work with the sales team to support trade marketing and promotional campaigns o Manage marketing budgets efficiently to deliver ROI on brand initiatives o Coordinate with creative media and PR agencies to ensure timely and high-quality campaign delivery o Maintain consistent brand identity across all channels and touchpoints Qualifications and Skills Experience 5-8 years in brand management within the FMCG industry Education MBA in Marketing Brand Management or a related field Skills - Robust analytical skills and a data-driven approach - Excellent communication skills in Hindi and English - Deep understanding of consumer behavior and reta