Job Description

Job Description - Digital Marketing Executive

Job Title: Digital Marketing Executive

Experience: 2+ Years

Location: Remote

Employment Type: Full time

Job Summary:

We are looking for a Digital Marketing Executive with 2+ years of experience in digital marketing, with strong knowledge of Account-Based Marketing (ABM), LinkedIn marketing, email campaigns, and SEO. The ideal candidate should be able to execute B2B marketing campaigns, generate qualified leads, improve online visibility, and support content and brand initiatives.

Knowledge of video editing and creating short-form marketing content will be an added advantage.

Key Responsibilities:

Account Based Marketing:
- Plan and execute ABM campaigns targeting specific companies, industries, and decision-makers.
- Identify and research target accounts and key stakeholders.
- Use LinkedIn for prospect identification, engagement, and lead generation.
- Create and manage targeted email marketing campaigns.
- Track campaign performance, engagement, and lead conversion.




- Maintain and update prospect/account databases.

LinkedIn Marketing:
- Develop and execute LinkedIn marketing strategies for B2B audiences.
- Create and publish engaging posts, articles, and promotional content.
- Support LinkedIn outreach and lead-generation activities.
- Monitor engagement, reach, and follower growth.
- Research industry trends, target companies, and decision-makers.

SEO:
- Implement on-page and off-page SEO activities.
- Conduct keyword research and competitor analysis.
- Optimize website pages, blogs, landing pages, and other digital content.
- Monitor keyword rankings, organic traffic, and website performance.
- Work on SEO initiatives to improve search engine visibility and lead generation.
- Basic knowledge of Google Analytics and Google Search Console is preferred.

Content & Digital Marketing:
- Create marketing content for websites, LinkedIn, email campaigns, and other digital channels.
- Coordinate wi

📌 Digital Marketing Executive (India)
🏢 Dataplatr
📍 India