Key Responsibilities
-Drive sales and revenue growth across the assigned territory.
-Develop and manage distributors, dealers, retailers, and channel partners.
-Build strong relationships with distributors, retailers, bars, restaurants, and other relevant trade partners.
-Identify new business opportunities and expand market reach.
-Achieve monthly and quarterly sales targets.
-Conduct regular market visits and monitor sales performance.
-Track competitor activities, pricing, promotions, and market trends.
-Execute trade promotions and ensure strong product visibility.
-Manage collections and ensure adherence to agreed credit terms.
-Prepare regular sales reports, forecasts, and market updates.
-Coordinate with internal teams for product availability and smooth market execution.
Requirements:
-3+ years of experience in alcoholic beverages / beer / spirits / liquor sales.
-Robust understanding of the alcohol distribution and retail market.
-Experience in distributor and channel management.
-Proven track record of achieving sales targets.
-Strong negotiation, communication, and relationship management skills.
-Willingness to travel extensively across Uttar Pradesh.