Optum is a global organization that delivers care, aided by technology to help millions of people live healthier lives. The work you do with our team will directly improve health outcomes by connecting people with the care, pharmacy advantages, data and resources they need to feel their best. Here, you will find a culture guided by inclusion, talented peers, comprehensive benefits and career development opportunities. Come make an impact on the communities we serve as you help us advance health optimization on a global scale. Join us to start Caring. Connecting. Growing together.
- Primary Responsibilities:
- Web Analytics & Performance Measurement
- Monitor and analyze website performance metrics, user behavior, traffic trends, engagement, and conversion data
- Identify opportunities to improve digital channel performance and user experience through data-driven insights
- Track and measure KPIs across various digital properties and marketing initiatives
- Support optimization efforts by evaluating the effectiveness of content, campaigns, and digital experiences




- Data Management & Reporting
- Collect, validate, and manage data from multiple digital and business sources to ensure reporting accuracy
- Develop, maintain, and automate recurring reports to provide timely performance visibility
- Ensure data integrity, consistency, and governance across reporting frameworks
- Partner with stakeholders to define reporting requirements and success metrics
- Dashboard Development & Visualization
- Design and maintain interactive dashboards using Power BI, Excel, and other reporting tools
- Present complex data in a clear, meaningful, and actionable format for business and leadership audiences
- Create executive-level reporting and visualizations to support strategic decision-making
- Continuously enhance dashboards and reporting capabilities to improve business insights
- Insights & Digital Strategy
- Synthesize data from multiple sources to identify trends, opportunities, ri

📌 Marketing Specialist (Gurugram)
🏢 Optum
📍 Gurugram