Job Description - SEO Specialist

Company: Premier Group
At Premier Group, we operate across real estate, wellness, and project execution businesses, creating experiences and developments that drive meaningful impact. We are a quick-growing, dynamic organization committed to innovation, execution excellence, and long-term growth.

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Why Join Premier Group?
- Opportunity to work in fast-growing industries
- Supportive and collaborative work culture
- Career growth and leadership opportunities
- Exposure to both corporate and creative business environments

About the Role:
Key Responsibilities (KRAs):
1. Search Engine Optimization Strategy
- Develop and execute SEO strategies to improve website rankings and organic traffic.
- Conduct keyword research and competitor analysis to identify growth opportunities.
- Optimize website pages, blogs, landing pages, and content for search intent and performance.

2. On-Page SEO
- Optimize meta titles, descriptions, headings, URL structures, internal linking, and image alt tags.
- Improve website content for keyword relevance, readability,



and SEO performance.
- Conduct content audits and recommend updates for improved rankings.

3. Off-Page SEO
- Build and execute backlink strategies to improve domain authority.
- Identify relevant directories, collaborations, guest posting, and link-building opportunities.
- Monitor website reputation and backlink profile quality.

4. Technical SEO
- Conduct website audits to identify technical SEO issues.
- Improve website speed, crawlability, indexing, mobile responsiveness, and structured data implementation.
- Coordinate with developers to implement SEO recommendations.

5. Analytics & Reporting
- Monitor SEO performance using tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Prepare monthly reports on keyword rankings, website traffic, conversions, and growth opportunities.
- Track competitor activities and recommend optimization strategies.

6.

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