Company: Boston Institute of Analytics (BIA)

Location: Mumbai, Maharashtra (On-site)

Employment Type: Full-time

Experience: 2+ Years

Industry: Education / EdTech

About Boston Institute of Analytics

The Boston Institute of Analytics is one of the top-ranked international education and training institutes, headquartered in Boston, USA, with 107 campuses across 7+ countries, including the United States, United Kingdom, South Africa, and India. We are looking for an SEO Executive to manage and execute day-to-day SEO activities and contribute to improving BIA's organic search visibility, website traffic, and overall digital presence.

Role Overview

The SEO Executive will be responsible for implementing SEO strategies, conducting keyword research, optimizing website content, monitoring search performance, improving technical SEO, and supporting link-building initiatives. This is a hands-on execution role suited for an SEO skilled who understands search engine optimization and can independently manage routine SEO activities.

Key Responsibilities

Keyword Research & Analysis




- Conduct keyword research based on search volume, competition, relevance, and search intent.
- Identify short-tail, long-tail, local, and question-based keywords.
- Analyze competitor websites and keyword strategies.
- Identify new opportunities to improve organic visibility.
- Develop and maintain keyword lists and tracking sheets.

On-Page SEO
- Optimize title tags, meta descriptions, headings, URLs, image alt text, and internal links.
- Optimize website content based on target keywords and search intent.
- Identify opportunities to improve existing pages and content.
- Implement internal linking strategies.
- Monitor and improve organic click-through rates.

Technical SEO
- Conduct regular technical SEO checks and audits.
- Identify issues related to crawling, indexing, redirects, canonical tags, broken links, and duplicate content.
- Monitor website health and SEO performance.
- Coordi

📌 SEO Executive (Andheri)
🏢 Boston Institute of Analytics Global Education
📍 Andheri