Mitsogo is a global organization that highly values the contributions of each employee. Our ability to attract top talent is a testament to our commitment to fostering a sense of belonging for everyone. We recognize the rapid evolution of technology and society that impacts our industry, and we prioritize equipping our employees with diverse opportunities and empowering them with a wide range of skills.
Hexnode, the Enterprise software division of Mitsogo Inc., was founded with a mission to simplify the way people work. Operating in over 100 countries, Hexnode UEM empowers organizations in diverse sectors. Fuelling the transformation to a seamless ecosystem of connected tools, Hexnode is revolutionizing the enterprise software and cybersecurity landscape.
Job Overview:
We are seeking a Product Marketer with a strong foundation in content strategy and copywriting to drive the go-to-market success of our UEM solutions.
This role is ideal for a creative storyteller who can translate complex technical concepts into compelling narratives that resonate with diverse audiences. You will collaborate closely with Product Management, Sales, and Customer Success to ensure our messaging is explicit, consistent, and impactful across all touchpoints.
About the Role
We’re looking for a Senior Product Marketer with a strong focus toward Product-Led Growth (PLG) in B2B SaaS.
Responsibilities
Product-Led Growth (PLG)
- Lead product and feature research to uncover user needs, friction points, and adoption opportunities.
- Own product analytics and reporting, including:
- Identify high-friction points within the user journey and uncover opportunities for "Aha" moments.
- Analyze conversion signals and drop-off rates to design self-serve onboarding flows, reducing Time-to-Value (TTV).
- Partner with Engineering and Product teams to analyze and deploy A/B tests aimed at driving feature adoption.
- Own the product analytics ecosystem, defining the data schema a
📌 Senior Product Marketer (Chennai)
🏢 Mitsogo
📍 Chennai
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.