Job Description:

Social Media Manager

Location : Mahidharpura, Surat

Experience : Min. 3 years required

Responsibilities
• Strategy Development: Develop and implement comprehensive social media strategies aligned with business goals and the luxury jewellery brand identity.
• Content Management: Create, curate, edit, and publish high-quality, engaging content daily, including original text, images, and videos, showcasing jewellery designs and brand storytelling.
• Platform Management: Oversee and manage all company social media accounts (e.g., Instagram, Facebook, YouTube, LinkedIn, Pinterest, TikTok) to ensure brand consistency and maximum reach.
• Community Engagement: Monitor and respond to comments, messages, and inquiries in a timely, skilled, and on-brand voice to foster a strong online community and manage the brand's reputation.
• • Performance Analysis: Track, analyze, and report on key performance indicators (KPIs) such as engagement, reach, and website traffic using analytics tools like Google Analytics and Facebook Insights,



adjusting strategies based on data-driven insights.
• Campaign Management: Plan, execute, and monitor the effectiveness of both organic and paid social media advertising campaigns, managing ad budgets and optimizing performance.
• Influencer Collaboration: Identify and collaborate with relevant influencers and brand advocates to enhance brand reach and build brand awareness within the fashion/luxury sector.
• Trend Monitoring: Stay updated with the latest social media trends, algorithm changes, tools, and best practices in the jewellery and fashion industries to maintain a competitive edge.
• Cross-functional Collaboration: Work closely with the marketing, design, and sales teams to ensure a cohesive and integrated marketing approach across all channels.
Qualifications & Skills

• Experience: Proven work experience as a social media manager or similar role, with at least 3 years of experience in the jewellery, fashion, or lux

📌 Social Media Manager (Surat)
🏢 Kaapro Management Solutions
📍 Surat