Role: Marketing Analytics Head Location: Chennai / Bangalore Compensation - 40 LPA ( open to discuss) About the Brand: A leading real estate developer and builder in South India, renowned for offering luxury villas, residential apartments, and plots. Over the past two decades, the brand has developed more than 38 million sq ft of premium residential real estate across Chennai, Bengaluru, Hyderabad, and Coimbatore. With projects worth over ₹8000 crores in the pipeline, the brand aims to become the largest developer in India by 2029 and rank among the Top 10 Most Trusted Brands in the country. Role overview: The Head of Marketing Analytics will be responsible for driving data-led decision making across marketing and sales functions. They build and manage dashboards to track campaign performance, lead quality, and conversion metrics across channels. The role involves analyzing customer journeys to identify drop-offs and optimize funnel efficiency. They work closely with marketing and sales teams to improve ROI through insights, attribution modeling, and forecasting. Additionally,



they ensure data accuracy, integrate multiple data sources, and enable strategic planning through actionable insights. Roles and responsibilities Own end-to-end marketing analytics across brand, performance, launches, and lifecycle funnels (lead → site visit → booking → cancellation) Build and govern dashboards tracking CAC, ROI, funnel drop-offs, media mix efficiency, brand metrics, and city/project-wise performance Partner with Sales, Product, CRM and Finance to enable data-backed decisions on pricing, media mix, launch spends, and lead quality Lead analytics-driven optimisation of digital, offline and channel partner performance Drive adoption of analytics tools, automation, and reporting standards across marketing teams and agencies Work with teams to evaluate, adopt and implement martech tools for driving efficiency Must haves 10-15 years of experience in marketing analytics, growth analy

📌 Marketing Analytics Head (Bengaluru)
🏢 WinnerBrands
📍 Bengaluru