Industry:
Digital Marketing / Performance Marketing
We are looking for a results-driven
Paid Media Specialist
to manage and optimize
Google Ads and Meta Ads campaigns
for multiple US-based clients.
The ideal candidate should have strong hands-on experience in paid media, lead-generation campaigns, account management, conversion tracking, and performance optimization. You will be responsible for managing approximately
4–5 client accounts
and ensuring campaigns deliver strong performance and ROI.
KEY RESPONSIBILITIES:
- Manage and optimize
Google Ads and Meta Ads campaigns
across multiple client accounts.
- Handle approximately
4–5 US-based client accounts
simultaneously.
- Plan, launch, monitor, and optimize
lead-generation campaigns
.
- Manage campaign budgets and ensure efficient allocation of ad spend.
- Set up and monitor
conversion tracking
to accurately measure campaign performance.
- Work with
GA4 and Google Tag Manager (GTM)
for tracking and performance analysis.
- Monitor key performance metrics and identify opportunities for optimization.
- Prepare regular
performance reports and campaign insights
for clients and internal teams.
- Communicate campaign performance, recommendations, and action plans effectively.
- Provide additional support to priority accounts during peak periods.
Requirements
- 2–5 years of hands-on experience
in Paid Media / Performance Marketing.
- Strong expertise in
Google Ads
, including campaign setup, optimization, and performance analysis.
- Proven experience managing
multiple client accounts
simultaneously.
- Hands-on experience with
lead-generation campaigns
.
- Good working knowledge of
GA4 and Google Tag Manager (GTM)
.
- Strong analytical and reporting skills.
- Excellent written and verbal communicati