Cogover is a Unified Customer Operations Platform for Enterprises that brings customer communication, CRM, workflow, and AI together in one place, so teams stop juggling a dialer, CRM, helpdesk, WhatsApp, and a dozen spreadsheets. Today we serve 3,000+ enterprise customers worldwide, and we're growing rapid with India as one of our most important markets.

Job description
- Own the full-funnel demand engine: paid (LinkedIn, Google), organic, email/outbound enablement, and account-based campaigns targeting our ICP.
- Build vertical-specific campaigns and messaging by segment.
- Translate operational pain (fragmentation, no visibility, SLA breakdown, manual dependency, scaling chaos) into landing pages, ad copy, and content that speaks to COOs, Heads of CX, and CTOs not generic SaaS fluff.
- Run experiments end-to-end: hypothesis campaign measurement iteration. Own CAC, MQLSQL conversion, pipeline contribution, and CPL by channel.
- Partner closely with Sales to align messaging with the lead-scoring model and feed a qualified, high-intent pipeline (not vanity leads).




- Build the content and SEO foundation: case studies, vertical playbooks, comparison content, and thought leadership on enterprise operations execution.
- Own marketing analytics and attribution, instrument the funnel, and report what's actually driving pipeline.

Requirements
- 36 years in B2B SaaS/enterprise tech growth marketing, ideally selling to Indian mid-market and enterprise.
- Demonstrated ownership of a measurable pipeline number, not just campaign activity.
- Hands-on with the modern stack: LinkedIn Ads, Google Ads, HubSpot/marketing automation, GA4, and one ABM tool.
- Strong copy instincts; you can write pain-led, persona-specific messaging and kill generic feature lists.
- Comfortable with long, multi-stakeholder enterprise sales cycles and aligning marketing to them.
- Analytical and experiment-driven; fluent in funnel metrics, attribution, and unit economics (CAC, payback, LTV).
- Use AI t

📌 Growth MarketerB SaaS (Mumbai)
🏢 Stringee
📍 Mumbai