Key Responsibilities
- Develop and execute digital marketing strategies for lead generation and brand growth.
- Manage Google Ads, Meta Ads and other paid marketing campaigns.
- Handle SEO, keyword research, website optimization and organic growth.
- Manage LinkedIn, Instagram, Facebook and YouTube.
- Plan and execute monthly content and social media calendars.
- Generate quality leads for company registration, GST, taxation, ROC, trademark, legal and other professional services.
- Monitor campaign performance, CPL, conversions and ROI.
- Coordinate with the sales/telecalling team to improve lead conversion.
- Prepare weekly and monthly digital marketing performance reports.
- Research competitors and identify new digital marketing opportunities.
Required Skills
- 3–4+ years of hands-on Digital Marketing experience.
- Strong knowledge of Google Ads & Meta Ads.
- Good understanding of SEO, SEM, Social Media Marketing and Lead Generation.
- Working knowledge of Google Analytics/GA4 and Google Search Console.
- Strong analytical and problem-solving skills.
- Ability to independently plan, execute and optimize campaigns.
- Valuable communication and coordination skills.