We are seeking a strategic and hands-on Senior Marketing Manager to lead a high-performing, cross-functional marketing team. This role encompasses content, design, SEO, website, performance marketing, and automation. You will be responsible for shaping the brand narrative, generating qualified leads, and driving measurable business growth. The ideal candidate is a visionary leader who thrives in fast-paced environments and knows how to balance creative storytelling with data-driven performance.
Requirements
- Location: Chennai
- Experience: 5+ years (with 1 2 years in a leadership role)
- Notice Period: Immediate to 30 days
- Department: Marketing Strategic Initiatives
- Qualification: Graduate/Postgraduate in Marketing, Business, or relevant field
Must-Have Skills
- Proven experience in managing cross-functional marketing teams
- Expertise in performance marketing (Google Ads, Meta, LinkedIn)
- Strong understanding of SEO best practices and website optimization
- Hands-on with marketing automation tools and lead nurturing workflows
- Content strategy and brand positioning knowledge
- Solid analytical mindset to monitor KPIs and refine strategies
- Excellent communication and project management skills
- Fluent in Hindi and English
Key Responsibilities
- Define and execute a comprehensive marketing strategy aligned with business goals
- Lead teams in content creation, visual design, media buying, SEO, and automation
- Oversee campaign execution across paid and organic channels to drive lead generation
- Manage brand identity and content to establish industry authority
- Ensure SEO practices and website UX enhancements for sustained growth
- Monitor marketing metrics and generate performance reports for decision-making
- Manage and optimize the overall marketing budget for maximum ROI
- Foster a collaborative, high-impact work culture within the team
Good to Have
- Experience in fintech or SaaS ecosystems
- Exposure to CRM and analytics platforms (e.g.,