Song - MT - Brand and Creative Strategy - Jr. Copywriter - Analyst (Mumbai)

Song - MT - Brand and Creative Strategy - Jr. Copywriter - Analyst (Mumbai)

13 Aug
|
Accenture
|
Mumbai

13 Aug

Accenture

Mumbai

Job Title - Brand and Creative Strategy- Jr. Copywriter-AnalystSC GN SONG

Management Level: 11- Analyst

Location: Mumbai

Must have skills: Brand Content Writing Management across marketing value chain; SEO and Keyword Research, Content Management Systems (CMS), Conversion Rate Optimization (CRO), Copywriting for Different Formats (e.g., email, web, social media), Familiarity with lifescience terminologies Data-Driven Content Analysis, Understanding of Consumer Psychology and Persuasion Techniques, Brand Storytelling and Voice Consistency, UI/UX Experience, Technical Writing and Documentation, Editing and Proofreading, HTML/CSS Basics for Web Content Formatting, Omni-Channel campaign design and management, Campaign Management, Campaign reporting and analytics.

Positive to have skills: NA

Job SUMMARY:
The Jr. Copywriters currency is inventiveness, hard work and enthusiasm. What we most need from the Copywriter (and their Art Director partner) is a large volume of ideas, quickly, that are connected to culture and surprise us with the new and the different. The Jr.



Copywriter is eager, positive and willing to learn from everyone around them.

You will work closely with our clients and Accenture Song team and will work on the development of integrated marketing and communications plans, providing creative expertise and hands-on delivery in the areas of brand strategy, creative development execution and digital marketing. A Jr. Copywriter typically has experience in developing and leading successful marketing and communications programs, with a focus on content strategy and writing.

Roles Responsibilities:
- Develop a range of ideas in a short amount of time and refine and self-edit work along the way.
- Knows how to package up their ideas in ways that are clear, concise and buyable.
- Can think in platforms and think beyond traditional advertising solutions.
- Is a student of creative trends and best practices in advertising, culture, media and social.
- Create copy op

📌 Song - MT - Brand and Creative Strategy - Jr. Copywriter - Analyst (Mumbai)
🏢 Accenture
📍 Mumbai

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