We're looking for a Social Media Executive, someone who lives and breathes fashion, and who can translate what we do into content that a designer, a sourcing head, or a fashion-literate consumer actually stops scrolling for.

Equally, you need to be fluent in how the internet moves: formats, audio, pacing, what a platform is rewarding this month versus last.

What do you bring?

Own the content strategy
- Build and run the content calendar across Instagram, LinkedIn, and emerging platforms, each with its own voice.
- Define how AltMat sounds: credible to a sourcing manager, compelling to a designer, and legible to someone who has never heard of a bast fibre
- Set and track the metrics that matter: reach, saves, qualified inbound, brand-side engagement, not vanity follower counts

Create the content
- Write, shoot, storyboard and edit short-form video, carousels, stills, long-form LinkedIn writing
- Produce content around shoots, trade fairs (Bharat Tex, Tecoya, Future Fabrics Expo and similar) and brand collaborations

Track fashion and trend




- Maintain an active read on global fashion: runway, retail, resort, streetwear, and the material and colour direction underneath it
- Follow the trend forecasting layer (WGSN, Peclers, Fashion Snoops, Pantone, seasonal direction from the major fairs) and translate it into how we position Altag®

Track social and platform trends
- Spot format shifts early and adapt rapid. What's working on Reels this quarter, what LinkedIn is surfacing, where fashion conversation is actually happening
- Know the creator and editorial landscape in fashion and sustainability, and who is worth talking to

Build community and partnerships
- Manage collaborations with designers, fashion schools, creators, and brand partners
- Engage the fashion and material community: comments, DMs, industry conversations, as a real participant, not a broadcast account
- Support the founders' and leadership's personal brand presence

Support the commercial side
- Pro

📌 Social Media Executive (Ahmedabad)
🏢 Altmat
📍 Ahmedabad