We are looking for a Performance Marketer who can generate high-quality leads and drive customer acquisition for our high-ticket mentorship program.

The ideal candidate should have hands-on experience in Facebook/Instagram Ads and Google Ads, with a solid understanding of lead-generation funnels, conversion tracking, campaign optimization, and scaling.

This is a performance-driven role for someone who understands that successful marketing is not just about generating leads, but generating qualified leads that convert into sales.

Role & responsibilities
- Focus: High-Ticket Lead Generation & Paid Acquisition
- Plan, launch, manage, and optimize Facebook & Instagram (Meta) Ads campaigns.
- Manage and optimize Google Ads campaigns for lead generation.
- Generate high-quality, sales-ready leads for our mentorship program.
- Build and optimize lead-generation funnels, landing pages, forms, and conversion journeys.
- Set up and monitor conversion tracking, pixels, events, UTMs, and analytics.
- Analyze campaign data, CPL, lead quality, conversion rates, CAC, and ROAS.




- Continuously test audiences, creatives, ad copies, offers, and landing pages.
- Identify winning campaigns and scale them while maintaining lead quality and profitability.
- Work closely with the sales/admissions team to understand lead quality and improve conversion rates.
- Monitor the complete funnel from ad click lead qualified lead sales call enrollment.
- Prepare regular performance reports and provide actionable insights.
- Stay updated with changes in Meta Ads, Google Ads, tracking, and performance marketing trends.

Preferred candidate profile
- 2+ years of hands-on experience in performance marketing and lead generation.
- Proven experience generating leads through Meta Ads and Google Ads.
- Experience with high-ticket lead generation and sales funnels.
- Strong understanding of campaign optimization and scaling.
- Experience with conversion tracking and analytics.
- Data-driven mindset with

📌 Performance Marketing Specialist (Bengaluru)
🏢 Digicentrique Consulting
📍 Bengaluru