India’s #1 Chemical-Free ChoiceBECO is a fast-growing 400 Cr consumer products company focused on building sustainable, effective and chemical-free alternatives for Indian households.Our portfolio spans high-frequency FMCG categories including Laundry Liquids, Glass Cleaners, Floor Cleaners, Bamboo Napkins, Tissues and other Home & Personal Care products.We are looking for high-energy Key Account professionals who can help accelerate BECO’s presence, visibility and business across leading retail chains.
KEY RESPONSIBILITIES1.
1.Key Account Management
- Independently manage Local, Regional and National Key Accounts in the assigned market.
- Build strong relationships with Category Managers, Buyers, Store Operations and Commercial teams.
- Develop Joint Business Plans with priority accounts and drive sustainable business growth.
- Ensure timely listing and expansion of the BECO portfolio across relevant stores.
2. Sales & Business Growth
- Deliver monthly, quarterly and annual sales targets for assigned accounts.
- Drive growth through current listings,
assortment expansion, increased store coverage and higher throughput per store.
- Identify opportunities to increase BECO's share within each account.
- Develop account-wise growth plans and aggressively execute them.
3. In-Store Execution
- Ensure superior availability, visibility and share of shelf across priority stores.
- Drive secondary sales through strong execution of promotions, displays, end-caps, visibility and consumer offers.
- Regularly visit key stores to monitor execution and identify business opportunities.
- Work closely with merchandising and field teams to achieve best-in-class execution.
4. Commercial & Promotion Management
- Plan account-specific promotions and activations with a clear focus on incremental sales and ROI.
- Manage trade spends, schemes and account investments within agreed budgets.
- Track commercial agreements, claims, deductions and outstanding payments.
- Ensure