Key Responsibilities:
- Develop and execute category growth strategy to achieve sales and targets.
- Analise market trends, competitor activities, and consumer behaviour.
- Plan and drive product launches, promotions, and market expansion activities.
- Coordinate with sales, marketing, supply chain, and production teams for smooth execution.
- Monitor category-wise sales performance, stock movement, and market share.
- Build strong distribution and retailer engagement for category development.
- Track primary and secondary sales and ensure achievement of monthly targets.
- Identify recent business opportunities and recommend innovative growth initiatives.
- Prepare regular business performance reports and present actionable insights.
Required Skills:
- Strong analytical and strategic thinking ability.
- Valuable communication and team management skills.
- Expertise in sales planning and category management.
- Knowledge of FMCG market dynamics and distribution systems.
- Proficiency in Excel, PowerPoint, and reporting tools.
Qualification:
- MBA / Graduate in Marketing, Sales, or related field.
Experience:
510 years of experience in FMCG sales, category management, or brand management.
📌 Category Head (Surat)
🏢 Sosyo Hajoori
📍 Surat
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