13 Aug
|
Sneakare
|
New Delhi
13 Aug
Sneakare
New Delhi
Company Description:
Sneakare is a New Delhi-based, fastest-growing sneaker care brand, built for people who genuinely love what they are wearing on their feet. We market premium, no-nonsense products — cleaning kits, insoles, suede care, and storage solutions — designed to help sneaker fans protect what they paid for and wear what they love, longer. We started small, made it to Shark Tank India, and haven't slowed down since. Our team is young, quick-moving, and obsessed with getting things right — whether that's a product formula, a listing copy, or a customer interaction. We care about quality over shortcuts, ownership over excuses, and learning over ego.
Job Overview:
We're looking for an experienced GTM Lead to build and own Sneakare's B2B business, largely from scratch. The mandate starts with two known pillars — brand collaborations and corporate gifting — and extends to identifying and standing up whatever other B2B channels make sense for the brand (distribution/wholesale, hospitality, institutional bulk orders, etc.). This is a strategy-plus-execution role:
you'll define the B2B GTM plan with the Founder, then build and run the pipeline yourself in the early stages.
Key Responsibilities:
1. Corporate Gifting:
• Build a pipeline of corporate clients (HR/admin/procurement teams) for bulk/festive/onboarding gifting orders
• Own pricing, packaging, and proposal templates for corporate orders, including customization options
• Manage the deal cycle from pitch to contract to delivery, coordinating with ops/warehouse on fulfillment timelines
• Build repeat relationships aimed at annual/recurring gifting contracts rather than one-off orders
2. Brand Collaborations:
• Identify and pitch co-branded product or campaign opportunities with complementary brands
• Negotiate collaboration terms (commercials, exclusivity, timelines) and manage the partnership through to launch
• Work with marketing/product on execution — packaging, launch content, and joint pro
📌 GTM Lead (New Delhi)
🏢 Sneakare
📍 New Delhi