13 Aug
|
WeMee Store
|
Pune
Key Responsibilities
1. Content Creation
- Create engaging and high-quality content for social media platforms, including Instagram, LinkedIn, Facebook, and YouTube.
- Develop creative concepts, scripts, captions, and content ideas aligned with the company's branding and marketing goals.
- Produce short-form videos, reels, product showcases, behind-the-scenes content, and corporate gifting campaigns.
- Ensure all content reflects the company's brand identity, tone, and messaging.
2. Photography & Videography
- Capture high-quality photos and videos of products, office activities, events, and client projects.
- Plan and execute product shoots and promotional videos.
- Set up basic lighting, camera angles, and backgrounds to create visually appealing content.
- Maintain an organized library of photos, videos, and digital assets.
3. Video Editing
- Edit reels, promotional videos, advertisements, and social media content using editing software.
- Add transitions, subtitles, animations, music, and motion graphics to enhance content quality.
- Optimize videos for different social media platforms and formats.
- Ensure timely delivery of edited content as per the content calendar.
4. Social Media Content Planning
- Assist in planning and maintaining the monthly content calendar.
- Research trending topics, audio, hashtags, and content formats to improve engagement.
- Create content that supports product launches, campaigns, festivals, employee activities, and company events.
- Ensure consistency in posting schedules across all social media platforms.
5. Creative Coordination & Content Development
- Work closely with the Graphic Designer by sharing content ideas and creative requirements; graphic design execution will be handled by the Graphic Designer.
- Create social media creatives, banners, carousels, posters, marketing materials using design tools such as Canva or Adobe.
- Collaborate with the marketing team to develop visually appealing promotional content.
- Maintain consistency in design, typography, colors, and branding across all creatives.
6.
Brand Storytelling
- Develop creative storytelling concepts that showcase WeMee's products, company culture, client success stories, and behind-the-scenes activities.
- Create engaging content that strengthens brand awareness and audience engagement.
- Highlight corporate gifting solutions through innovative and visually appealing content.
7. Trend Research & Innovation
- Stay updated with the latest social media trends, viral content formats, platform updates, and industry best practices.
- Research competitor content and recommend fresh ideas to improve brand visibility.
- Experiment with new content formats to increase reach and engagement.
8. Collaboration
- Work closely with the Digital Marketing, Sales, Design, and Operations teams to understand campaign requirements.
- Coordinate content production according to marketing campaigns and business objectives.
- Assist during product launches, exhibitions, corporate events, and office activities by capturing and creating promotional content.
Preferred Skills
- Portfolio of reels, videos, graphics, or social media content (internship, freelance, or personal projects are acceptable).
- Knowledge of Adobe Premiere Pro, Photoshop, Illustrator, After Effects, or similar tools.
- Basic understanding of branding, digital marketing, and social media trends.
- Experience in product photography and videography is an added advantage.
- Familiarity with AI tools like ChatGPT and Canva AI.
- Passion for creating engaging and creative digital content.
Required Skills & Qualifications
- Bachelor's degree in Mass Communication, Marketing, Media, Design, Journalism, or a related field.
- Freshers and candidates with up to 2 years of experience are welcome to apply.
- Basic knowledge of photography, videography, and video editing.
- Proficiency in CapCut, Canva, or similar editing/design tools.
- Good understanding of Instagram, LinkedIn, Facebook, and YouTube.
- Creative mindset with solid storytelling and content creation skills.
- Good communication skills and attention to detail.
- Ability to work independently and meet deadlines.
📌 Content Creator (Pune)
🏢 WeMee Store
📍 Pune