Role Description
This is a full-time, on-site role for a Search Engine Optimization Executive located in the Pune Division. The SEO Executive will be responsible for planning, implementing, and monitoring the company’s SEO strategy to improve online visibility and organic search performance. Daily tasks include conducting keyword research, optimizing website content and metadata, performing regular SEO audits, and managing link-building initiatives. The role also involves coordinating with marketing and content teams, tracking performance metrics, preparing reports, and supporting social media marketing efforts to strengthen the company’s digital presence. The individual will collaborate closely with internal stakeholders to ensure that SEO activities align with business objectives and brand guidelines.

Qualifications
- Robust skills in Keyword Research and SEO Audits to identify opportunities and optimize overall site performance.
- Hands-on experience with On-Page SEO,



including meta tags, content optimization, internal linking, and technical best practices.
- Ability to plan and execute Link Building strategies to enhance domain authority and search rankings.
- Working knowledge of Social Media Marketing to support and amplify SEO initiatives.
- Proficiency with SEO tools (e.g., Google Search Console, Google Analytics, keyword research platforms) and basic HTML understanding.
- Good analytical, reporting, and problem-solving skills, with attention to detail and data-driven decision-making.
- Effective written and verbal communication skills and ability to collaborate with cross-functional teams.
- Bachelor’s degree in Marketing, Digital Marketing, IT, Business, or a related field; prior experience in SEO or digital marketing is preferred.

📌 Search Engine Optimization Executive (Pune Division)
🏢 Rucha Group
📍 Pune Division