Programmatic Specialist TTD

Experience: 3–5 Years
Shift: 6:30 PM – 3:30 AM IST
Location: Bangalore
Work Mode: Hybrid

Job Overview

We are looking for a Programmatic Specialist with 3–5 years of experience in digital/programmatic advertising, with strong hands-on experience in The Trade Desk (TTD). The candidate will be responsible for campaign setup, optimization, monitoring, and performance analysis across programmatic channels.

Key Responsibilities
- Plan, execute, and optimize programmatic campaigns using The Trade Desk (TTD).
- Set up campaigns, audiences, targeting, budgets, bids, and creatives.
- Monitor campaign performance and optimize toward KPIs such as CTR, CPA, ROAS, VTR, and conversions.
- Perform audience targeting, retargeting, and inventory optimization.
- Analyze campaign data and prepare performance reports.
- Troubleshoot campaign delivery, tracking, and performance issues.
- Work closely with internal teams, clients,



and media/planning teams.
- Stay updated on programmatic advertising trends, DSP capabilities, and industry best practices.

Required Skills
- 3–5 years of experience in Programmatic/Digital Advertising.
- Hands-on experience with The Trade Desk (TTD).
- Strong understanding of DSP, RTB, programmatic buying, audience targeting, and bidding.
- Experience with display, video, CTV/OTT, and other digital channels.
- Robust analytical and reporting skills.
- Good understanding of campaign metrics and optimization techniques.

Good to Have
- Experience with Amazon DSP..
- Experience with Google Analytics, Campaign Manager 360, or similar ad-tech platforms.
- Experience working with global clients/agencies.
- Knowledge of first-party, third-party, and contextual audiences.

📌 Programmatic Campaign Manager (Bengaluru)
🏢 Omnicom Global Solutions
📍 Bengaluru