Roles and Responsibilities :
- Develop and execute SEO strategies to enhance website visibility and drive organic traffic.
- Create engaging content for various online platforms, including social media, blogs, and email newsletters.
- Conduct keyword research and analyze website analytics to optimize on-page elements for improved search engine rankings.
- Collaborate with cross-functional teams to design comprehensive digital marketing campaigns.
- Utilize tools like Google Analytics, Ahrefs, and Moz to track campaign performance and identify areas for improvement.
- Stay updated with industry trends and developments in digital marketing.
Job Requirements :
- Strong understanding of SEO principles and best practices.
- Excellent writing skills with the ability to create high-quality content quickly.
- Proficiency in using tools such as Google Analytics, Ahrefs, and Moz.
- Experience with Search Ads, Amazon Ads, and Search Advertising is desirable.
- Ability to work collaboratively with cross-functional teams.
- Robust analytical skills with attention to detail.
Particulars
Job Description
Educational Qualification
Bachelor's degree with >5 years of experience SEM within E-Com/Ad agency/E-com service provider domains.
Post Grad with 4+ Years of experience in SEM(Search Engine Marketing)
Work Experience
SME >5 Years of Experience.
SME would have 5+ years of ad operations in Search Engine Marketing
Language & Communication
Ability to effectively communicate his/her thoughts in a well-organized manner.
Should be at par with Industry Standard Language Fluency tool and be fluent in conversant + written English.
Should have a working knowledge/conversational capability in Hindi (basis advertiser need/comfort/constraint). Effective communication skills in Hindi are a plus.
Eligibility
5+ years of experience into core operations, people management, customer management; preferably online marketing/advertising operations.