Project Role Custom Software Engineer Project Role Description Develop custom software solutions to design code and enhance components across systems or applications Use modern frameworks and agile practices to deliver scalable high-performing solutions tailored to specific business needs Must have skills Adobe Analytics Valuable to have skills NA Minimum 5 year s of experience is required Educational Qualification 15 years full time education Summary As an Advanced Application Engineer We are seeking an experienced Adobe Customer Journey Analytics CJA Specialist to design implement and optimize customer data analytics solutions using Adobe Experience Platform AEP and CJA The ideal candidate will have a strong background in digital analytics data integration and customer journey mapping with the ability to transform raw data into actionable insights that drive business growth Roles Responsibilities - Configure and implement Adobe Customer Journey Analytics including connection with AEP - Define schemas data views and calculated metrics in CJA to support business reporting needs - Develop and maintain dashboards and visualizations to monitor KPIs and customer journeys - Data Management Integration - Work with AEP datasets data ingestion pipelines and identity resolution to ensure data accuracy and completeness - Collaborate with data engineering teams to align on ETL processes and ensure correct dataset mapping into CJA - Ensure governance tagging standards and data quality compliance - Analysis Insights - Conduct deep-dive analysis of customer behaviour across channels to identify patterns trends and opportunities - Build and automate customer journey reports that highlight conversion paths drop-off points and multi-touch attribution - Present insights and recommendations to stakeholders to inform marketing product and CX strategies - Collaboration Stakeholder Management - Partner with marketing product and technology teams to define tracking requirements - Act as the subject matter expert SME for CJA within the organization - Conduct training sessions and create documentation for internal teams on CJA usage and best practices Professional Technical Skills - Must To Have Skills Proficiency in Adobe Analytics - Experience on Adobe Analytics and Customer Journey Analytics - Marketing Automation Transformation projects - Data Integrations Engineering Experience with APIs REST Open APIs - Data Architecture analysis ingestions modelling and mapping - Scripting experience on Python or Java Scripting or Node JS - Adobe Certified Professional Expert in Customer Journey Analytics - Demonstrate understanding of Data Ingestion Developer Console - Complex SQL or NoSQL experience - Expertise on various kinds of Data Handling - JSON Parquet etc - Client facing experience Additional Information - The candidate should have 5 years of experience in Adobe Analytics with at least 1 year in Adobe Customer Journey Analytics - Strong knowledge of identity resolution data joins and connection setup in CJA - Proficiency in building Workspace projects segments calculated metrics and visualizations - Strong ability to interpret complex datasets and translate them into actionable insights - Experience in customer journey mapping attribution modelling and funnel analysis - Excellent communication and presentation skills - This position is based at our Bengaluru office - A 15 years full time education is required 15 years full time education

📌 Custom Software Engineer (Tamil Nadu)
🏢 Accenture
📍 Tamil Nadu