We are on the lookout for a talented Content Writer or Copywriter to join our dynamic team If you have a proven track record of creating engaging innovative digital content and driving brand awareness we want to hear from you This is an exciting opportunity to expand our digital footprint and connect with audiences through creative and data-driven content You should have a deep understanding of Gen Z s likes and dislikes and be able to create content that resonates with them across various digital platforms Experience working with BFSI clients and strong knowledge of stocks securities and financial markets is essential Key Responsibilities Content Creation Conceptualize and write social media posts reels videos ads banners and other forms of digital content Copywriting Develop concise eye-catching and innovative headlines and body copy for a range of digital materials Research Conduct research to source facts statistics trends and financial insights especially related to stocks and securities to inform and enhance content Team Collaboration Brainstorm and collaborate with the team on new ideas and strategies to elevate brand presence Audience Engagement Build and nurture a following on social media by producing engaging and shareable content tailored for Gen Z Competitive Research Research industry trends competitors and financial content benchmarks to create original innovative content that stands out Cross-Department Collaboration Work with campaign managers creative teams and designers to bring ideas to life Content Variety Write across multiple platforms including websites blogs articles social updates case studies guides white papers and more Community Interaction Respond to audience queries and comments on social media platforms Additional Content Creation Develop content for e-books podcasts and other digital formats Content Gap Analysis Identify gaps in existing content and recommend new topics based on customer needs emerging trends and developments in the financial sector Consistency Maintain consistency in tone style fonts and images across all content Editing Review and edit content produced by other team members to ensure high quality and alignment with brand voice Performance Analysis Monitor marketing metrics and suggest content optimizations to improve engagement Innovative Ideas Collaborate with other departments to brainstorm and implement fresh innovative content ideas Skills Experience We Require Proven Experience Prior work experience as a content writer copywriter or in a similar role BFSI Experience Must have experience creating content for BFSI clients with strong knowledge of stocks securities and the financial ecosystem Portfolio A portfolio showcasing published articles social media content or other writing samples Research Skills Strong ability to conduct research using multiple sources including financial reports market data and industry insights Writing Editing Excellent command of the English language with outstanding writing and editing skills Deadline-Oriented Ability to manage multiple projects and meet deadlines in a fast-paced environment Creative Passion A genuine passion for creating viral content and staying on top of trends Gen Z Insight Deep understanding of Gen Z preferences and the ability to tailor content to resonate with this demographic Social Media Expertise Experience creating engaging reels ideating storyboarding scripting and executing content preferably using mobile devices Collaboration A team player who thrives in a collaborative workplace and is open to feedback and new ideas Pedigree Bachelor s or Master s degree in English Journalism Marketing or a related field

📌 Copywriter (Maharashtra)
🏢 Team Pumpkin
📍 Maharashtra