MARKETING HEAD - FIELD JOB ROLESLeadership Strategy Develop and implement field marketing strategies to achieve company sales and branding goals Lead guide and monitor the performance of field marketing teams Plan marketing budgets and allocate resources effectively to maximize ROI Market Expansion Business Growth Identify current market opportunities and expand brand presence across regions Build strong relationships with distributors dealers channel partners and key clients Drive field campaigns promotions and product outreach programs to increase market share Team Management Recruit train and motivate the field marketing team for effective execution Conduct regular field visits to evaluate team performance and market activities Set targets review reports and ensure team members meet KPIs and deadlines Brand Promotion Campaign Execution Oversee on-ground marketing events product launches and promotional activities Ensure consistent brand visibility through ATL BTL activities Coordinate with creative teams for marketing materials signage and digital assets Market Research Competitor Analysis Gather on-ground insights to understand customer needs and market trends Monitor competitor activities pricing and strategies to stay ahead in the market Provide timely reports and recommendations to improve marketing strategies Sales Collaboration Work closely with the sales department to support lead generation and conversion Assist in developing dealer loyalty programs retail branding and shop activations Ensure smooth coordination between marketing efforts and sales targets Performance Tracking Reporting Track campaign performance through field reports surveys and data analytics Prepare weekly monthly reports on field marketing activities and outcomes Suggest improvements based on performance evaluations and feedback Relationship Stakeholder Management Maintain strong rapport with suppliers event partners agencies and vendors Negotiate contracts and ensure cost-effective execution of marketing plans ARUN (phone hidden) OPERATIONS MANAGER Job Types Full-time Permanent Pay 25 000 00 - 50 000 00 per month Benefits Leave encashment Paid sick time Paid time off Work Location In person
📌 Field Marketing Head (Tamil Nadu)
🏢 Orange Smith Gold & Diamonds
📍 Tamil Nadu
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