Job Summary

Performance Marketing Executive

0.5 2 Years

Full Time

5 Days (Monday To Friday)

Noida, Uttar Pradesh
Skills Requirements
Paid Media Demand Generation Experience
- 0.5 2 years of hands-on experience managing Google Ads and LinkedIn Ads
- Exposure to B2B SaaS or demand generation campaigns
- Experience handling live ad budgets and campaign optimization
B2B Funnel Conversion Understanding
- Strong understanding of B2B funnels and lead lifecycle (MQL SQL Opportunity Closed-Won)
- Knowledge of conversion-focused optimization strategies
- Ability to think beyond vanity metrics and focus on pipeline impact
Analytics Tools Proficiency
- Hands-on experience with Google Analytics, Microsoft Clarity, and HubSpot or Salesforce CRM
- Google Ads and Meta Ads certifications preferred
- Comfortable using AI tools like ChatGPT, Claude, Gemini, automation platforms, MCP, and QLA
Analytical Communication Skills
- Strong analytical mindset with the ability to turn data into actionable insights
- Transparent written and verbal communication skills for client-facing reporting




- Comfortable working in a fast-paced, AI-first environment
Work Environment Mindset
- Ability to adapt quickly as tools and workflows evolve
- Bias for action with a ship-fast, iterate-fast mindset
- Comfortable in a work-from-office setup only
Responsibilities
Campaign Strategy Execution
- Set up, execute, and optimize campaigns across Google Ads, LinkedIn Ads, and Meta Ads
- Manage keyword research, audience targeting, budget pacing, creatives, and bidding
- Optimize landing pages for demo bookings, lead quality, and pipeline contribution
- Run structured A/B testing across ads, creatives, audiences, and landing pages
Performance Analytics
- Monitor KPIs like CTR, CPC, CPL, CPA, SQL rate, pipeline value, and ROAS
- Analyze campaign performance using Google Analytics, Clarity, CRM data, and MCP analytics
- Generate actionable reports and strategic recommendations for clients
- Use AI-powered tools to im

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