Position: Digital Marketing Executive
Location: Bangalore, Karnataka
Industry: Building Materials / Construction Materials
Employment: Full-time, In office
Key Responsibilities
- Plan and execute digital marketing campaigns for building-material products.
- Manage Google Ads, Meta Ads, LinkedIn and other digital platforms.
- Generate qualified leads from contractors, builders, architects, dealers and project customers.
- Handle SEO, Google Business Profile, website content and keyword optimization.
- Manage Instagram, Facebook, LinkedIn and YouTube content.
- Create product-focused posts, reels, videos, brochures and other marketing creatives.
- Coordinate with the sales team to track and convert digital leads.
- Monitor website traffic, campaign performance, CPL, conversions and ROI.
- Conduct competitor and market research.
- Manage WhatsApp/email marketing campaigns.
- Prepare weekly and monthly digital marketing reports.
- Use Canva, Photoshop or similar tools for basic creative design.
Required Skills
- Hands-on experience in Google Ads & Meta Ads
- SEO and Google Search Console
- Google Analytics 4
- Social media management
- Lead generation and conversion tracking
- Content writing and basic graphic design
- Canva / Photoshop
- Good communication skills
- Knowledge of CRM and WhatsApp marketing is an advantage
- Building materials, construction, sanitaryware, tiles, hardware, steel or related industry experience preferred. Current Bangalore postings specifically identify construction/building-material experience as an advantage.
Work Location: In person
📌 Digital Marketing Specialist (Bengaluru)
🏢 EINSATZ Technologies
📍 Bengaluru
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