Job Purpose
Job Purpose Description

Branch Sales Planning & Management
- Work with Cluster Sales Head - ABFL on devising the branch sales plan and team approach for achieving targets, considering product-environmental factors, competitive forces and local trends, and cascade the same to the branch team(s)
- Track industry and market developments, scanning the local market and competitive offerings on a periodic basis
- Oversee end to end branch operations and performance, covering all aspects such as sourcing, effectiveness, governance, productivity, channel management, etc.
- Track & report on sales operations and productivity metrics, and work towards building a high-performance sales culture
- Manage day-to-day branch operations and administration
- Provide data for, compile and review periodic MIS reports for disbursements, profitability, NPAs, market expansion, etc. and communicate to Territory Head (Sales) - ABFL as well as to team members

Customer Acquisition/ Engagement
- Identify local business growth opportunities,



drive expansion and recent customer acquisition initiatives to create a book of targeted size
- Work closely with team members, hand-holding critical/ complex transactions to ensure favorable closure with customer satisfaction
- Communicate sales targets and provide team members clarity on business goals, role expectations, product characteristics and USPs to enhance effectiveness of sales efforts
- Track cases in the complaint tracker/ escalations received, liaising with relevant stakeholders as required to drive satisfactory closure
- Deploy efforts/ initiatives in consultation with Territory Head (Sales) – ABFL, arising from customer satisfaction survey and resulting NPS (Net Promoter Score), targeting identified focus areas
- Propose and deploy approved solutions and schemes to drive sales and enhance profitability, ensuring dual focus on sales expansion and cost optimization
- Serve as a point of escalation and manage customer complaints/ gr

📌 Location Manager (Punjab)
🏢 Aditya Birla Capital
📍 Punjab