Job Title Sales Marketing Manager - Aftermarket Tier-2 Location Village zardakpur bahadurgarh badli road Industry Automotive Engineering Spare Parts Role Overview We are looking for a dynamic and results-driven Sales Marketing Manager to lead and grow business in both Aftermarket and Tier-2 customer segments The role involves developing strong customer relationships driving revenue growth and creating marketing strategies to strengthen brand presence in domestic and international markets Key Responsibilities Sales Aftermarket Develop distribution channels for spare parts in 2-wheeler 3-wheeler and 4-wheeler segments Manage dealer distributor and retailer networks to maximize sales volume Identify and onboard new aftermarket partners in domestic and export markets Conduct competitor analysis and implement pricing strategies Monitor inventory flow and ensure timely supply to aftermarket customers Sales Tier-2 Build and manage relationships with Tier-2 automotive OEM suppliers Develop business opportunities with Tier-2 customers for sheet metal surface treatment or engineering components Participate in RFQs cost negotiations and long-term supply agreements Ensure compliance with customer quality standards and support NPD New Product Development projects Collaborate with engineering production and quality teams for smooth project execution Marketing Strategy Develop and implement marketing campaigns for brand awareness in aftermarket Participate in exhibitions trade fairs and industry networking events Track market trends and customer needs to propose new product lines Plan sales forecasts budgets and monthly MIS reports for management Drive digital marketing presence catalogues product listings online platforms Key Skills Competencies Strong experience in Aftermarket sales distribution dealer handling retail network Proven exposure to Tier-2 OEM supply chain business development Excellent communication negotiation and relationship-building skills Knowledge of automobile spare parts sheet metal or engineering components Ability to manage P L sales targets and team performance Familiarity with IATF 16949 ISO and quality standards preferred Qualification Experience Graduate MBA in Marketing Engineering preferred 12-15 years of experience in Sales Marketing in the Automobile Engineering sector Hands-on experience in both Aftermarket and Tier-2 business segments Job Types Full time Permanent Pay 45 000 00 - 80 000 00 per month Benefits Cell phone reimbursement Health insurance Leave encashment Life insurance Provident Fund