Role Overview You will lead the end-to-end content direction for the brand across Instagram LinkedIn X and premium sales collaterals This role requires a strong understanding of luxury storytelling science-backed wellness communication and brand positioning Key Responsibilities Brand Strategy Content Direction Build and maintain a luxury content identity calm minimal scientific and exclusive Write scripts captions and long-form content aligned with longevity biomarkers wellness and transformation Reels Video Ideation Create 15-20 high-quality reel concepts per month Work closely with the videographer and editor to produce premium content Personal Brand Content Manage stories carousels reels and thought leadership content Marketing Sales Communication Build minimal premium ad copy for Instagram and Meta ads Assist with brochure writing marketing journeys and premium product communication Analytics Optimization Maintain content performance dashboards Recommend monthly strategy improvements based on insights Ideal Candidate Profile Strong understanding of luxury wellness branding Excellent copywriting and storytelling ability Comfortable working with scientific and wellness topics Up-to-date with social media trends Creative detail-oriented and structured How to Apply Apply directly through Indeed Only shortlisted candidates will be contacted Job Types Full time Permanent Pay 40 000 00 per month