Responsibilities Develop execute and optimize digital marketing campaigns across platforms such as Google Meta Instagram YouTube and other relevant channels to generate quality leads for study abroad programs Create engaging digital content including social media posts reels blogs web banners landing page content and email marketing materials aligned with the brand s tone and student interests Manage the company s social media pages by planning and scheduling posts increasing engagement responding to inquiries and maintaining a consistent online presence Monitor campaign performance using analytics tools generate reports and provide actionable insights to improve ROI lead quality and overall digital strategy Conduct keyword research SEO SEM activities and competitor analysis to improve online visibility and website rankings Collaborate with the counselling admissions and operations teams to align digital efforts with student recruitment goals Assist in organizing and promoting webinars live sessions education fairs and digital events targeting students and parents Stay updated on digital trends platform updates and best practices in the study abroad and education marketing field Requirements Bachelor s degree in Marketing Digital Media Communication or a related field Strong understanding of social media platforms digital advertising SEO SEM and analytics tools Excellent written and verbal communication skills Creative thinking with the ability to generate content ideas tailored for students Ability to multitask work independently and collaborate effectively within a team Prior experience in digital marketing especially in the education or study abroad sector will be considered an added advantage Job Type Full-time Pay 10 000 00 - 20 000 00 per month Perks Cell phone reimbursement Work Location In person
📌 Digital Marketing Executive (Pathanamthitta)
🏢 GEORGIAN INTERNATIONAL
📍 Pathanamthitta
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