We re looking for a WhatsApp Integrator who can seamlessly connect brands with their audiences through WhatsApp Business API automation tools and CRM integrations You ll be responsible for setting up managing and optimizing WhatsApp-based communication flows from lead generation and engagement to customer support and conversions This role is ideal for someone who understands both marketing automation and technical implementation and can bridge creative strategy with platform functionality Key Responsibilities 1 Platform Setup Integration Configure and manage WhatsApp Business API accounts using tools like Gupshup Twilio WATI or Zoko Integrate WhatsApp with CRMs HubSpot Zoho Salesforce and eCommerce platforms Shopify WooCommerce etc Ensure smooth data flow between WhatsApp website forms and backend systems 2 Campaign Workflow Management Build automated WhatsApp communication flows welcome messages order updates promotional broadcasts and re-engagement sequences Coordinate with creative and strategy teams to design effective message templates and broadcast plans Schedule and deploy WhatsApp campaigns while ensuring compliance with Meta s guidelines 3 Monitoring Optimization Track campaign performance metrics CTR delivery rate response rate conversions Optimize workflows for better engagement and reduced drop-offs Troubleshoot technical issues and maintain platform health 4 Collaboration Reporting Work closely with the marketing performance and CRM teams to align WhatsApp strategies with larger campaign goals Prepare weekly and monthly reports showcasing campaign performance and insights Stay updated on WhatsApp API updates automation tools and chatbot innovations Requirements 2-4 years of experience in WhatsApp automation marketing technology or CRM integration Hands-on experience with WhatsApp API tools WATI Gupshup Twilio Zoko etc Basic understanding of APIs webhooks and JSON Strong analytical and problem-solving skills Knowledge of marketing automation workflows and customer journey mapping Bonus Points Experience in eCommerce D2C or performance-driven campaigns Understanding of chatbots conversational marketing or AI-powered customer communication Familiarity with Meta Business Suite and compliance processes Job Type Full time Pay Up to 700 000 00 per year Work Location In person
📌 Whatsapp Integrator (Maharashtra)
🏢 The Brand Saloon - Digital Marketing Agency
📍 Maharashtra
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