Key Functional Areas of Responsibility The ideal candidate needs to be organized understand business drivers and possess effective communication skills This person will be responsible for implementing methods to improve clients websites organic Search rankings SEO along with PPC campaigns This includes keyword research analyzing clients websites Documenting SEO PPC changes and communicating changes to the supervisors In addition the Search Engine Marketing Specialist will maintain and optimize every aspect of clients pay-per-click campaigns This includes managing keyword research and bids formulating and managing the PPC budgets of clients analyzing results and reporting results to the upper management of the company Essential Duties and Responsibilities Conduct keyword research and selection for pay-per-click campaigns and SEO projects Analyze websites and document changes required for SEO Monitor on an ongoing basis clients SEO results and manage projects to ensure continued high rankings Provide ongoing support of all SEO initiatives including reporting analysis and optimization and recommendations Proactively make strategic PPC campaign recommendations Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns Monitor campaign results analyze key metrics and optimize click-through and conversion rates Optimize landing pages for search engine quality score Web development experience or html coding knowledge is a plus Salary - As per candidate s knowledge Job Type Full-time Pay 22 000 00 - 27 000 00 per month Advantages Health insurance Provident Fund Work Location In person

📌 Seo Executive (West Bengal)
🏢 Recognized
📍 West Bengal