Job Title Content Creator - Skincare Brand Location Mumbai Department Marketing Reports to Marketing Manager Head of Brand About Us At RAS we believe skincare is more than routine it s a ritual of self-care We are a growing skincare brand focused on clean science-backed formulations that deliver real results We re seeking a creative and strategic Content Creator to help us tell our story grow our community and elevate our digital presence Role Summary We re looking for a passionate and beauty-savvy Content Creator who understands skincare social media and storytelling This person will be responsible for planning creating and publishing high-quality content across our digital platforms to increase brand awareness engage our audience and drive growth Key Responsibilities Develop and execute content strategies aligned with brand and campaign goals Create original high-quality content for Instagram TikTok YouTube website email and other digital platforms Write compelling copy for posts videos product descriptions and newsletters Collaborate with the marketing product and design teams to conceptualize content around product launches skincare education and brand storytelling Stay up-to-date with skincare trends competitor content and platform updates to ensure fresh and relevant content Repurpose content for multiple formats and audiences while maintaining brand voice and visual identity Occasionally appear on camera for tutorials product demonstrations or behind-the-scenes content if comfortable Track content performance metrics and optimize future content based on insights Requirements 1 year of experience in content creation social media or digital marketing preferably in the beauty skincare space Solid understanding of social media platforms especially Instagram TikTok and YouTube Excellent writing and storytelling skills with attention to detail and tone Proficient in photo and video editing tools e g Canva Adobe Creative Suite CapCut Passionate about skincare beauty and wellness Highly organized creative and self-motivated Basic knowledge of SEO and email marketing is a plus Preferred Qualifications Experience working with beauty influencers or UGC campaigns On-camera presence or video presentation skills Understanding of skincare ingredients and routines Familiarity with content scheduling tools e g Later Hootsuite Notion etc Why Join Us Work with a passionate innovative team that cares about people and the planet Opportunity to grow in a fast-scaling beauty brand Employee discounts and wellness perks A collaborative creative and flexible work environment Job Types Full-time Permanent Pay 20 000 00 - 40 000 00 per month Language Hindi Preferred English Preferred Work Location In person