Grow Your Staff is looking for an Analytics & Attribution Engineer for a UK-based B2B sales and marketing agency that builds and operates revenue growth systems for founder-led businesses.
This is a full-time remote position.

The role offers excellent growth opportunities. You will be working directly with the Founder and client engineering teams to build and maintain the measurement infrastructure that connects marketing acquisition to website behaviour, identified users, product activity, confirmed transactions, and revenue.

Experience required

: 3+ years

Time

: 1:00 PM – 10:00 PM IST (Monday–Friday)

CTC

: INR 18 -25 LPA

Location

: Remote

Type of employment

: Full time

Responsibilities:

Analytics & Tracking Implementation
- Build and maintain Google Tag Manager (GTM) containers, including data layer design, tags, triggers, variables, and governance.
- Configure advanced GA4 implementations, including ecommerce tracking, custom dimensions, key events, cross-domain tracking, and Consent Mode.




- Implement transactional and ecommerce tracking across complex customer journeys, including purchases, bookings, refunds, and delayed transaction confirmations.
- Develop and debug JavaScript for data layer implementations, custom tags, tracking logic, and analytics integrations.
- Implement identity resolution to connect anonymous browsing activity with permanent user identities following signup or login.

Attribution & Revenue Tracking
- Build attribution mechanisms that preserve acquisition information across sessions, logins, domains, and external payment redirects.
- Maintain first-touch and last-touch attribution data throughout the customer journey.
- Connect confirmed backend transactions and revenue with the customer's original acquisition source.
- Integrate server-generated revenue and behavioural events into GA4, PostHog, HubSpot, and other platforms using the GA4 Measurement Protocol and APIs.
- Ensure transaction IDs and appropriate deduplication log

📌 Analytics & Attribution Engineer (India)
🏢 Grow Your Staff
📍 India